Thursday 17 October 2013

Materials

As a group, we had a discussion about the materials that we could use for the designs for the re-branding of the refectory, as long as it stayed within the low budget. We looked at blackboards, and the pens that could be used to write and decorate the blackboard. These two items are very cheap and easy to buy, which would be great for the low budget theme and the client. We need to make sure that the client is able to change the meals or price menus on the materials that we choose to use.  Another idea is with magnetic letters onto a magnetic board. The letters could be quite funky, depending on the design that we choose to develop. The lettering would then work really well with the colours and theme that are already in the refectory. I could give the client some ideas on how to improve the furniture later on in the future. Sticking with the magnetic theme, the client could use magnetic paints onto sheets of magnetic board, however this could be quite costly and will use up a lot of resources. Seeing as we have to stick with the September font, that Central Beds College use, I could create a stencil sheet with all the letters, numbers and symbols onto a plastic sheet or perspex. This would be a little time consuming when creating the plastic stencil, however the type writing would be simple. Again, we could use a blackboard and pens to place the type onto. This would look effective and create a lounge feel. However the colour theme would have to be cooler to create a sense of relaxation. If we stick with the bright, bold warm colours, we could adapt the blackboard into a funky, colourful menu board and price list. I could use the paving slabs outside, leading into the building where the refectory is placed as an extra advertising area. I could use specific thick chalks that are cheap to buy and easy to use. The wide paving area means that a variety  of colours could be used and images could be created and illustrated onto the slabs. When looking at the Subway Arrow in my earlier research, it points directly above the door to persuade the customer to come in, and the fact that their food is the only way to go. I could use the new name of the refectory, and include various arrows to guide and persuade the students towards the refectory. I have to make sure that I am aware of the brightness of the red colours on the walls and the beams, as this could become quite overpowering and intimidating for the students and adults. I could collect the menus and price lists from the client, and create a word document with the information on and add images to make it look creative. Then enlarge it and add plastic over it to protect it. This way, if the client wants to change the information on the board, then she could tell me the info, and I am able to change it on the word document that I saved from earlier on. This would be simple, effective and creates a chain reaction. 

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